Crowdfunding is a method of raising capital through the collective effort of friends, family, customers, and individual investors. This approach taps into the collective efforts of a large pool of individuals primarily online via social media and crowdfunding platforms and leverages their networks for greater reach and exposure.
There Several Crowdfunding platforms that have been helping entrepreneurs fund their some of such platform is kickstarter and indiegogo
Crowdfunding is slowly gaining in Nigeria people are begining to embrace the idea of crowdfunding several platforms for crowdfunding are popping up in the country one of which is Naijafund
Naijafund is a crowdfunding website aimed at Nigerians wherever they are to raise money online for anything. Anyone with a Nigerian bank account can launch a campaign on the website and share their campaign easily with the social media sharing tools available on each campaign page.
The crowdfunding website is a donation-based website that operates a keep all you raise model and prohibits offering of rewards or perks in return for donations. Donations to campaigns are remitted to the campaign creators’ bank accounts without any extra action required from them. It is free to register and create a campaign and campaigns are only subjected to fees when donations are made.
The crowdfunding platform has over twenty five campaign categories but popular categories include: Medical, Education and Business. In recent times, there has been a rise in fundraising campaigns in the politics category.
you can even crowdfund your wedding ceremony online and have friends donate for the wedding.
“This is not surprising since the political campaigns for the 2019 General Elections are fast approaching” Said the CEO and Founder Amaka Osemene.
With Naijafund, users on the crowdfunding platform are exposed to philanthropic individuals and organizations that they ordinarily wouldn’t have had access to.
“The crowdfunding service has also been able to facilitate people in making contributions towards a common goal” said Osemene. “People have found it easier to collect contributions from family, friends, classmates and members of associations on the platform towards their annual meetings, weddings, funerals and parties regardless of participants’ location”.
The Naijafund android app is available for download on its website with other operating systems versions planned for future release.