Dr Isa Pantami, Director-General, National Information Technology Development Agency (NITDA) has mentored young start-ups on how to sustain businesses.
The NITDA boss advised the young Information Communication Technology (ICT) start-ups at the Start-Up Clinic organised by the agency’s Special Purpose Vehicle, Office for ICT Innovation and Entrepreneurship (OIIE) in Abuja.
The start-up clinic is one of the programmes of OIIE organised as a follow up to Start-Up Friday (SUF).
This edition drew participants from Uyo, Enugu, Kano and Abuja in the regions where SUFs were held.
The clinic was targeted at improving start-up enterprises, supporting them to identify their business needs and open up opportunities for success.
According to Pantami, a start-up is a young company looking for saleable business model that can address problems in the society, and what differentiate start-ups is the mindset to succeed.
He, however, explained that 90 per cent of start-ups go into extinction even before their first anniversary due to the lack of patience and determination
The director-general further said that the channels for identifying market needs depended on four Ps which were the Party, which were the gatherings where such product could be marketed, the Pitch, the Publicity and the People involved.
Pantami stressed that start-ups needed business models and mentorship that could help them to be successful in any business venture.
The start-up clinic started on Monday and expected to end on Friday.